It's Not About Coffee: Starbucks Corporate Culture

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The company should treat both its employees and its customers primarily as people, then everything else will come by itself - this is the main idea of this book. If a manager treats employees as partners, and not as one of the resources, they achieve fantastic results, if he sees clients not as a source of income, but as people to whom he provides a service, they come back again and again. The author formulates ten basic principles of human-centered leadership and analyzes them in detail, citing numerous examples from the history of the Starbucks coffee chain.
LF/967851210/R
Data sheet
- Name of the Author
- Бехар Г.
Пер. с англ. - Language
- Russian
- ISBN
- 9785961443547
- Release date
- 2013