Consumer behavior. Training manual
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Overview: This book covers the key concepts and a series of questions essential for testing knowledge and understanding of both the lecture and practical material in the course "Consumer Behavior." As a core discipline within the cycle of economic and managerial studies, "Consumer Behavior" helps students develop the skills needed to effectively address challenges in managing consumer choices. Designed specifically for students pursuing degrees in economics.
LF/949882130/R
Data sheet
- Name of the Author
- Воронкова
О.В. - Language
- Russian
- ISBN
- 9785826511497
- Release date
- 2012
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Overview: This book covers the key concepts and a series of questions essential for testing knowledge and understanding of both the lecture and practical mat...