The book "Methodological recommendations for course design. Discipline "Exhibition and Fair Activity": for students of speciality" by E. N. Klimenko is an indispensable resource for students and teachers engaged in the study and practice of exhibition and fair activities . This work not only highlights the theoretical aspects, but also offers practical recommendations that will help in the development of course projects related to this discipline. In the modern world, exhibition and fair activities play an important role in the promotion of goods and services, as well as in the creation of the image of companies. Therefore, an understanding of its foundations and principles becomes necessary for future specialists in this field. Klimenko’s book immerses the reader in the world of exhibitions, fairs and other forms of business communication, revealing key aspects of the design and organization of such events. Klimenko offers readers a structured approach to the creation of course projects, starting with the selection of the topic and ending with the preparation of the presentation. The book discusses in detail the stages of design, from the analysis of the target audience to the development of the concept and design of the exhibition stand . Each section is filled with examples from practice, which makes the material more accessible and understandable. The author focuses on the importance of creativity and innovative solutions in exhibition activities, which can be a real discovery for students seeking to stand out in their professional field. This book will be of interest not only to students studying exhibition and fair activities, but also to those who want to deepen their knowledge in the field of marketing, PR and project management. It is suitable for both beginners and more experienced readers who are looking for new ideas and approaches to the organization of events. Students, graduate students and even practitioners will find in it useful tips and tricks that will help them in their professional activities. The topics raised in the book cover a wide range of issues: from the basics of exhibition design to the analysis of the effectiveness of the events held. Klimenko not only shares theoretical knowledge, but also offers practical tools that will help readers successfully implement their ideas. This makes the book relevant and in demand in a rapidly changing market, where exhibitions and fairs are becoming increasingly important tools for business. Style of writing E. N. Klimenko is distinguished by clarity and accessibility . The author skillfully combines theory with practice, which makes the material easy to perceive. There are many illustrations, diagrams and tables in the book that help to better assimilate information and apply it in practice. This makes “Guidelines for course design” not only a textbook, but also a practical guide for anyone who wants to succeed in exhibition and fair activities. If you’re looking for books on marketing, project management, or event management, Course Design Guidelines will be a great addition to your library. This work will help you not only to master the theory, but also to learn how to apply knowledge in practice, which is key to a successful career in this field. Do not miss the opportunity to immerse yourself in the fascinating world of exhibition and fair activities with the help of the book E. N. Klimenko!