Real Estate Marketing
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N. Novgorod: Nizhny Novgorod . gov. Archite. -build. Unt, 2005. 102 s. The training manual outlines the main ideas about real estate as a commodity in marketing activities, a comprehensive study of the real estate market, its segmentation, the formation of sales policy, purchases and market strategy, the development of pricing policy. The manual is compiled in accordance with the State Educational Standard of Higher Professional Education and is intended for students of correspondence education in the specialty 080111 "Marketing"
LF/669974368/R
Data sheet
- Name of the Author
- Есин Е.Ю.
Ноздрин В.В.
Овчинников П.А.
Хавин Д.В. - Language
- Russian
- ISBN
- 9785879413823
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N. Novgorod: Nizhny Novgorod . gov. Archite. -build. Unt, 2005. 102 s. The training manual outlines the main ideas about real estate as a commodity in marketing...