The work program meets the requirements of state educational standards of higher professional education in the areas of training of a graduate specialist in the specialty 190800 - "Metrology and metrological support" , 654200 (specialty 200700 - 'Radio Engineering'), 654300 (specialty 200800 - 'Design and technology of radio electronic means') and areas of training of bachelor 552500 - 'Radio engineering' , 551100 - "Design and technology of electronic means". The discipline program, control questions, task and methodical instructions for writing a control work, the list of recommended literature are given . The main provisions, categories and patterns of marketing as a modern scientific direction, as well as the use of its concept in the management of business processes in various spheres of the economy are considered. Lectures and practical classes are provided, as well as independent work of students