Business Model Innovation: Concepts, Analysis, and Cases

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Business Model Innovation explores the concepts, tools, and techniques that enable organizations to gain and/or maintain a competitive advantage in the face of technological innovation, globalization, and an increasingly knowledge-intensive economy. The book investigates how organizations can use innovations in business models to take advantage of entrepreneurial opportunities.
LF/713659/R
Характеристики
- ФІО Автора
- Afuah
Allan - Мова
- Англійська
- ISBN
- 9780415817394
- Дата виходу
- 2014