In this book, you will not find advice in the spirit of: “Just believe in yourself, and then you will become a successful businessman!” And you won't find highly specialized information about accounting levels. This work of well-known entrepreneur Oleg Tinkov and talented linguist Maxim Ilyakhov helps to understand the main, general business issues. It details the basic concepts of finance, sales, promotion, law, economics. That is, the topics in which any modern entrepreneur should understand . But do not be afraid to drown in an abundance of information and specific terms! The authors did not delve too deeply into every aspect of the business. Because their goal is not to make you an expert, but to give a general idea of how to do business in modern realities and achieve success. Business without MBA is the first book in Russia that closes the gap between dry theory and naked inspiration Here are collected practical tips for those who are just starting or have already started their business - trade, development or services, in the B2B or B2C segment. Here are the most important things that will help the entrepreneur at the start: finance, marketing, negotiations, customer service, relations with partners and banks. All advice and situations are taken from Russian practice, on the example of Russian small business. There is no theory and empty words of inspiration: only the knowledge that will help protect and develop business in the harsh Russian conditions.