Umberto Eco received world fame after the release of the novel The Name of the Rose (1980), which became a classic. In the academic environment, the figure of Eco is no less large-scale. Outstanding semiologist, mediaevist, culturologist, honorary professor of many universities Umberto Eco considered the common problems of semiotics, the relationship between semiotics and psychoanalysis in the field of architecture, cinema, modern painting, music, advertising. Among the works of the Italian researcher are dozens of scientific works, novels, fairy tales, philosophical treatises. "The missing structure" is one of the most famous works of Eco-scientist.