The book "Fundamentals of information and excursion activities of tourism enterprises" is an important and relevant publication created by a team of authors that immerses the reader in the world of the tourism industry and helps to understand how to effectively organize excursion services. This work will become an indispensable assistant for students, specialists in the field of tourism, as well as for everyone who is interested in the features of excursion services and information technologies in this field. At the heart of the book is the idea that sightseeing is not just about providing information about attractions, but also creating a unique experience for tourists. The authors explore in detail how to organize excursions using modern information technologies, which allows not only to improve the quality of service, but also to make it more accessible. The reader will learn about various methods and approaches that will help in creating exciting and memorable routes, as well as how to effectively use digital tools to promote excursion services. The book will be of particular interest to students and teachers of specialized educational institutions, as well as practitioners in the field of tourism and hotel business .. It is suitable for those who seek to develop their skills in the field of excursion services, as well as for those who want to understand how modern technologies can transform traditional approaches to the organization of tourist services. If you are planning a career in tourism or just want to expand your knowledge in this area, this publication will be a real find for you. The topics raised in the book cover a wide range of issues: from the basics of excursion activities to the application of innovative technologies in this area. The authors emphasize the importance of creating quality content for tourists, which not only informs, but also inspires. They discuss how modern platforms and applications can help organize excursions, as well as how to use social networks to attract customers. These aspects make the book particularly relevant in a rapidly changing market where technology plays a key role. The style of the authors is characterized by accessibility and clarity of presentation, which makes the material easy to perceive. They use many examples from practice, which allows the reader to better understand how theoretical knowledge is applied in real life. The team of authors includes specialists with extensive experience in the tourism sector, which gives the book additional value and authority. If you are looking for books on tourism that will help you understand the nuances of excursion activities, pay attention to such works as "Tourism: basics and practice" or "Excursion service: theory and practice" . These books can also be useful for expanding your knowledge and understanding of the field. “Fundamentals of information and excursion activities of tourism enterprises” is not just a training manual, but a real find for everyone who wants to deepen their knowledge of the tourism industry and learn how to create unique excursion products. This book inspires new ideas and opens the horizons for professional growth, making it a must-read for anyone interested in the world of tourism.