Innovation Management

Innovation Management

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LF/37062687/R
Russian
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The book "Innovative Management", written by a team of authors, is a fascinating and in-depth study of the key aspects of innovation management in modern business. In a rapidly changing world, where technology is developing at an incredible rate, and competition is becoming more fierce, this book becomes a desktop guide for all who seek not only to survive, but also to succeed in their field. The authors focus on the concept of innovation management, which covers a wide range of topics: from strategic planning and development of new products to change management and the creation of an innovative culture in the organization. Each chapter of the book is filled with practical examples, analytical materials and relevant research, which makes it not only theoretically sound, but also practically useful for readers. The book will be of interest to both students and professionals working in the field of business, management, marketing and entrepreneurship . It is suitable for those who are just starting their way in the business world, as well as experienced managers who want to update their knowledge and adapt to new conditions. If you are looking for inspiration to innovate in your company or want to understand how to effectively manage change, “Innovative Management” will become an indispensable resource for you. Topics raised in the book are relevant to any sector of the economy. The authors discuss how to create and maintain innovative ideas, how to build teams capable of generating creative solutions, and how to use modern technologies to achieve competitive advantages. The reader will be able to learn about methods of evaluating innovative projects, how to manage the risks associated with the introduction of new ideas, and how to form a corporate culture that promotes innovation. The style of the authors is distinguished by clarity and accessibility, which makes complex concepts understandable even for those who do not have deep experience in the field of management. They use living examples from practice, which allows the reader to better assimilate the material and see how theoretical ideas are applied in real life. The book is filled with graphs, charts and tables, which facilitates the perception of information and makes reading more exciting. In addition, the team of authors includes experts from various fields, which gives the book versatility and diversity of points of view. This allows the reader to gain a better understanding of innovation management issues and to understand how different approaches can be applied depending on the specifics of the business. “Innovative management” is not just a book, but a whole tool for transforming thinking and approach to doing business. It inspires action and offers concrete strategies that can be implemented today. If you are looking for literature that will help you not only understand, but also apply the principles of innovation management in practice, this book will become your reliable companion. In a world where innovation is the foundation of success, “Innovation Management” is the key to unlocking new horizons and opportunities. Join those who have already discovered the power of innovation and are ready to change their lives and businesses for the better. Don’t miss the chance to be part of this exciting journey into the world of innovation management!
LF/37062687/R

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Innovation Management

The book "Innovative Management", written by a team of authors, is a fascinating and in-depth study of the key aspects of innovation management in modern busine...

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