Marketing in advertising : control tasks and situational tasks : a training manual for students studying in the specialty
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The training manual contains control tasks and situational tasks on all topics of the course "Marketing in advertising" . The completion of tasks allows students to check the degree of assimilation of theoretical material, as well as to develop skills in solving marketing problems of a practical nature that arise in the daily activities of an advertising agency. For students of the Faculty of Public Relations and Advertising .
LF/567168430/R
Data sheet
- Name of the Author
- Г. А.
Савчук - Language
- Russian
- ISBN
- 9785799604998
- Release date
- 2010
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The training manual contains control tasks and situational tasks on all topics of the course "Marketing in advertising" . The completion of tasks allows student...