Company's International Business Strategy

Company's International Business Strategy

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LF/205508083/R
Russian
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The book “Strategy of International Business of the Company” by Dmitry Sergeevich Lebedev is a deep and comprehensive study that immerses the reader in the world of international economics and business strategies. In the context of globalization, when borders between countries are becoming more transparent, and competition in international markets is increasing, this book becomes an indispensable tool for entrepreneurs, students and anyone interested in business development outside their country. Lebedev, with a wealth of experience in international business and strategic management, offers readers a unique perspective on how companies can effectively design and implement strategies that facilitate their successful entry into foreign markets. The author not only shares theoretical knowledge, but also supports them with practical examples from real life, which makes the material especially valuable and accessible to understanding. The book covers a wide range of topics, including analysis of the international environment, selection of target markets, adaptation of products and services to local conditions, and management of risks associated with entering international markets. Lebedev emphasizes the importance of cultural adaptation and understanding of local peculiarities, which is a key point for the successful implementation of business strategies. Readers will be able to learn about different approaches to international marketing, as well as how to effectively use digital technologies to expand business. This book will be of particular interest to undergraduate and graduate students studying international business and economics, as well as practicing managers and entrepreneurs seeking to broaden their horizons. It will be an excellent addition to the library for anyone who wants to deepen their knowledge of strategic management and international trade. Lebedev skillfully combines theory and practice, which allows readers not only to assimilate the material, but also to apply it in real life. The topics raised in the book are relevant for both large corporations and small and medium-sized enterprises. In a rapidly changing market, where innovation and adaptation are becoming key success factors, the Company’s International Business Strategy offers readers tools and techniques that will help them not only survive, but also thrive in a competitive environment. Lebedev's style is distinguished by clarity and accessibility, which makes his work easy to perceive. His previous books, such as International Project Management and Global Business Strategies, have also been recognized for their practical focus and in-depth analysis. In the “Strategy of International Business of the Company”, the author continues this tradition, providing readers with valuable insights and recommendations that will help them confidently step along the path of international expansion. If you are looking for a book that will help you understand how to effectively develop business in the international arena, the Company’s International Business Strategy will become your reliable guide. It will not only expand your horizons, but also inspire new ideas and approaches to doing business. Do not miss the opportunity to get acquainted with this important work that will help you become a successful player in the international business scene.
LF/205508083/R

Data sheet

Name of the Author
Д. С.
Лебедев
Language
Russian
ISBN
9785839709010

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Company's International Business Strategy

The book “Strategy of International Business of the Company” by Dmitry Sergeevich Lebedev is a deep and comprehensive study that immerses the reader in the worl...

Write your review

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