Information business

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The book "Information Business" by Vladimir Evgenievich Andreev is a fascinating and deep immersion into the world of modern entrepreneurship based on information and knowledge . In the face of rapid changes in technology and the economy, this work is becoming a reference book for anyone who wants to understand how to create a successful business in the era of digitalization. Andreev, known for his analytical approach and practical recommendations, offers readers a unique look at how information can become the company's main asset. It not only describes theoretical aspects, but also shares real-world examples that illustrate how different companies have used information to achieve success. The book covers a wide range of topics, from the creation and management of information products to marketing and sales in the digital space. This book will be of interest to both novice entrepreneurs and experienced businessmen seeking to adapt to new conditions. It is suitable for those who are interested in topics such as start-ups, digital economy, marketing, as well as those who want to master new approaches to doing business. Readers who are passionate about technology and innovation will find many useful ideas and strategies in it. One of the central themes of the book is the importance of information as a resource. Andreev emphasizes that in the modern world, information becomes not just an auxiliary tool, but a major asset that can lead to the success or failure of a business. It explores how to properly collect, process, and use data to make strategic decisions. In this context, the author also touches on issues of ethics and data security, which makes the book relevant in the light of modern challenges. Andreev's style is distinguished by clarity and accessibility. He masterfully combines theory with practice, which allows the reader not only to understand the basic concepts, but also to apply them in real life. His previous works, such as Marketing in the Digital Age and Success Strategies for Startups, have also been recognized for their practical approach and relevance to topics. In Information Business, he continues this tradition by offering readers relevant tools and techniques for successful business. The book "Information Business" will become an indispensable assistant for everyone who wants not only to survive, but also to thrive in a rapidly changing market. It inspires action and suggests concrete steps to implement ideas, making it especially valuable for those who are ready for change and want to take advantage of the opportunities provided by the information age. If you are looking for inspiration and practical advice on creating and developing an information-based business, then Vladimir Andreev’s “Information Business” is exactly what you need. This book will not only expand your horizons, but also help you become more confident and successful in the world of entrepreneurship.
LF/64604092/R
Data sheet
- Name of the Author
- Андреев
В. Е. - Language
- Russian
- ISBN
- 9785839708914