Economic justification of technical solutions. Training manual
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This book explores the various types, principles, and stages of conducting marketing research within the framework of project implementation. It covers planning marketing studies, methods for conducting SWOT analyses, creating Gantt network charts, and the key steps involved in executing innovative projects, including business planning based on the example of manufacturing a specific component. Designed for students specializing in 151001 "Mechanical Engineering Technology" within the bachelor's program 151900.62 "Design and Technological Support of Mechanical Engineering Productions," this guide is an invaluable resource for coursework and final qualifying projects.
LF/732286706/R
Data sheet
- Name of the Author
- Жариков В.В.
Колодин А.Н.
Однолько В.Г.
Соколов М.В. - Language
- Russian
- ISBN
- 9785826509777
- Release date
- 2011
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This book explores the various types, principles, and stages of conducting marketing research within the framework of project implementation. It covers plann...