The book “Innovative Management . Textbook for Universities" edited by Abrameshin A. E. , Voronina T. P. and Silence O. P. is an important and relevant work that will become an indispensable assistant for students, graduate students and teachers, as well as for anyone interested in modern approaches to innovation management In a rapidly changing world, where technology is developing at an unprecedented rate, understanding the principles of innovation management is becoming key to success in any field. This book covers a wide range of topics related to innovation management, ranging from the basics of theory to practical examples of the implementation of innovative solutions in organizations. The authors offer readers an in-depth analysis of current trends in innovation management, including strategic planning, project management and evaluation of the effectiveness of innovation processes. Each section of the book contains not only theoretical foundations, but also practical recommendations, which makes the material available and useful for practical application. Who can like this textbook? First of all, it will be of interest to students of economic and managerial specialties, as well as graduate students who want to deepen their knowledge in the field of innovation management . In addition, the book will be useful to practicing managers, entrepreneurs and anyone who wants to learn how to effectively manage innovation in their company. If you are interested in the topics of startups, technologies and business strategies, then this textbook will be a real find for you. One of the key topics raised in the book is the importance of innovation for business competitiveness. In the context of globalization and constant changes in the market, companies that are not able to adapt and introduce new ideas risk losing their positions. The authors examine in detail how to create an innovative culture in the organization, what methods and tools can help in this process, as well as how to evaluate the results of innovation. These aspects make the book especially valuable for those who strive not only for theoretical knowledge, but also for the practical application of the knowledge gained. The style of the authors is distinguished by clarity and accessibility, which makes it easy to assimilate even the most complex concepts. They use many examples from real practice, which makes the material more lively and interesting. In addition, the book presents cases of successful companies that have introduced innovations and achieved significant results. This not only inspires, but also gives readers concrete ideas to apply in their practice. In addition to "Innovation Management", Abrameshin, Voronina and Molchanov are known for other works in the field of management and economics. Their research and publications are respected in academia, and this textbook is no exception. It is the result of many years of experience of the authors and their deep understanding of the subject. If you are looking for a high-quality tutorial that will help you understand the intricacies of innovation management, "Innovative management. The book will be a great choice.... This book will not only expand your knowledge, but also inspire new ideas and approaches in your professional activities. Do not miss the opportunity to immerse yourself in the world of innovation and management, which opens up many new horizons for you.