Do you dream about ditching the day job?Millions of people around the world dream of becoming their own boss. Working the hours they want, picking the jobs they like, and taking home the lion's share of the profit. But for most of them, a dream is all it will ever be. After all, business is hard, and success doesn't come easy. When it comes to starting a business, the losers outnumber the winners.But what if business wasn't hard? What if success could come easy (or at least, as easy as working at any job)? What if it wasn't luck, or money, or genius that separated the winners from the losers, but something else? Something much more boring and down to earth? Something you could access, too? Would you be willing to take the next step and turn your dream into a reality?In the vast majority of cases, the two things that separate successful business start ups from unsuccessful ones are a solid knowledge base and perseverance. This book will provide you with the first of those two key ingredients.The truth is, there is no secret to starting and running a successful small business -- there are just a lot of little things you need to do right. Getting them right is easy once you know what they are, and you don't need to be an expert or possess any advanced knowledge.