MKTG4
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MKTG4 continues to offer a unique blended solution for lecturers and students in introductory marketing subjects, in both University and Vocational sectors. Continuing to pave a new way to both teach and learn, MKTG4 is designed to truly connect with today's busy, tech-savvy student. Students have access to online interactive quizzing, videos, flashcards, games and more. An accessible, easy-to-read text with tear-out review cards completes a package that helps students to learn important concepts faster.
LF/531443/R
Data sheet
- Name of the Author
- Carl McDaniel
Charles W. Lamb
Jane Summers
Joseph F. Hair
Jr
Jr.
Michael Gardiner - Language
- English
- ISBN
- 9780170411769
- Release date
- 2018
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MKTG4 continues to offer a unique blended solution for lecturers and students in introductory marketing subjects, in both University and Vocational sectors. ...