The Stakeholder Perspective: Relationship Management to Increase Value and Success Rates of Projects

The Stakeholder Perspective: Relationship Management to Increase Value and Success Rates of Projects

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The Stakeholder Perspective places people at the center of both projects and project management. It gives to the project management community a helpful, innovative, stakeholder-centered approach to increase projects' delivered value and success rate. It presents a logical model also called the "Stakeholder Perspective," which acts as the reference point in a structured path to effectiveness. Starting from the analysis of a project's stakeholders, the model integrates both rational and relational innovative approaches. Its continuous focus on stakeholder requirements and expectations helps to set a proper path, and to maintain it, in order to target success and to achieve goals in a variety of projects with different size and complexity. The book presents a set of innovative and immediately applicable techniques for effective stakeholder identification and classification, as well as analysis of stakeholder requirements and expectations, key stakeholders management, stakeholder network management, and, more generally, stakeholder relationship management. The proposed stakeholder classification model consists of just four communities, each one based on the commonality of main interests and behavior. This model features an accurate and stable identification process to increase effective communication and drastic reduce relationship complexity. A systemic approach is proposed to analyze both stakeholder requirements and expectations. The approach aids in detecting otherwise unclear stakeholder requirements and/or hidden stakeholder expectations. An interactive communication model is presented along with its individual and organizational frames of reference. Also presented are relevant cues to maximize effective and purposeful communication with key stakeholders as well as with the stakeholder network. The importance of satisfying not only the project requirements but also the stakeholder expectations is demonstrated to be the critical success factor in all projects. An i
LF/821145/R

Data sheet

Name of the Author
Massimo
Pirozzi
Language
English
ISBN
9780429591754
Release date
2019

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The Stakeholder Perspective: Relationship Management to Increase Value and Success Rates of Projects

The Stakeholder Perspective places people at the center of both projects and project management. It gives to the project management community a helpful, inno...

Write your review

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