The book "Horizontal culture of social interactions - the potential for the development of the economy and society in the XXI century" by Solodovnikov S. Yu. It is a fascinating and in-depth study that touches upon the most important aspects of modern society and the economy. In the context of the rapid changes taking place in the world, the author offers readers a unique look at how horizontal interactions between people can become the basis for the sustainable development of both individual communities and entire countries. Solodovnikov, known for his work in sociology and economics, masterfully combines theoretical concepts with practical examples, which makes his book not only informative, but also accessible to a wide audience. In The Horizontal Culture of Social Interactions, he explores how modern technology and social media are changing traditional patterns of interaction, creating new opportunities for collaboration and collaborative creativity. This is especially true in an era when individualism and competition are often the main drivers in business and society. The book will be of interest not only to specialists in the field of sociology and economics, but also to a wide range of readers, including students, entrepreneurs, activists and anyone interested in issues of social justice and sustainable development. If you are looking for inspiration to create a more harmonious and effective society, then this work will become a real guide for you. The topics raised in the book cover a wide range of issues, from the role of social networks in shaping public opinion to the influence of horizontal structures on economic processes. Solodovnikov emphasizes that in the 21st century, success will depend not only on individual efforts, but also on the ability to unite, share knowledge and experience. It invites readers to reflect on how horizontal interactions can be used to address pressing social and economic issues, such as inequality, poverty, and lack of access to education. The style of the author is distinguished by clarity and logical presentation, which makes it easy to perceive even the most complex ideas. Solodovnikov uses many examples from real life, which makes his arguments more convincing and illustrative. Readers familiar with his previous work will appreciate his ability to relate theory to practice, and beginners will be able to easily immerse themselves in the topics discussed. The book “Horizontal Culture of Social Interactions” is not just a scientific study, but a call to action. It inspires us to think about how we can change our society for the better by harnessing the power of cooperation and mutual aid. If you want to understand how horizontal structures can affect the future of the economy and society, and how you yourself can become part of this process, then this book will be a real find for you. In conclusion, "Horizontal culture of social interactions - the potential for the development of the economy and society in the 21st century" is an important and relevant work that is worth reading to anyone who is interested in modern trends in sociology and economics. It opens new horizons of understanding social interactions and offers practical ideas for their implementation in life. Do not miss the opportunity to learn how horizontal interactions can change the world for the better!