The book “Social Anthropology . Textbook" edited by B. In. Matveenko, published in 2011, is a deep and comprehensive study in the field of social anthropology that will be of interest to both students and teachers, as well as anyone interested in the cultural and social aspects of human existence. This handbook not only serves as teaching material, but also opens the door to understanding the complex social structures and cultural interactions that shape our society. Social anthropology as a science studies the diversity of human cultures, their customs, traditions, and social practices. In this guide, the authors offer the reader a unique perspective on how different cultures interact with each other, how they shape identity, and how social norms influence individuals' behavior. The book covers a wide range of topics, including ethnographic research, cultural practices, social structures, and the impact of globalization on local cultures. Readers who are fond of sociology, cultural studies, ethnology or simply seek to understand more deeply how society works will find in this manual a lot of useful information. It will be especially useful for students of humanities, as well as those working in areas related to cultural exchange, international relations or social work. The manual can be an excellent addition to courses in social anthropology and sociology, and will also be of interest to those who want to expand their knowledge of cultural differences and social interactions. One of the key themes raised in the book is the impact of globalization on traditional cultures. In a rapidly changing world, as the boundaries between cultures become increasingly blurred, it is important to understand how these changes affect identity and social structures. The authors suggest the reader to think about how to preserve cultural heritage in an era of global change, and how different communities adapt to new conditions. The style of presentation in the manual is characterized by accessibility and scientific accuracy. The authors use a wealth of experience and knowledge to make complex concepts understandable to a wide audience. In. In. Matveenko, as an editor, managed to unite the efforts of various specialists, which made the book multifaceted and interesting. Readers familiar with Matveenko's other works will appreciate his ability to deeply analyze and clearly state his thoughts. This manual may also be useful for researchers and practitioners working in the field of cultural policy or social integration. It offers not only theoretical foundations, but also practical recommendations that can be applied in real life. The book inspires further research and reflection on how we can better understand and respect cultural diversity in our world. If you are looking for books on social anthropology, sociology or cultural studies, this guide will be an excellent choice. It will not only deepen your knowledge, but also help you develop critical thinking about social processes and cultural interactions. In the end, "Social Anthropology. The textbook is not just a book, but a whole world that opens up new horizons for understanding human nature and socio-cultural processes.