The book "Features of the formation and promotion of gastronomic tours in the Stavropol Territory" by Zaitsev is a fascinating and in-depth study devoted to one of the most interesting areas in the tourism industry - gastronomic tourism. In recent years, this type of recreation has become increasingly popular, and the author offers readers a unique look at how you can develop gastronomic routes in one of the most picturesque regions of Russia. Stavropol Krai, famous for its natural beauty and rich cultural heritage, has great potential for gastronomic tourism. In his book, Zaitsev analyzes in detail how gastronomic tours are formed, what factors affect their attractiveness and how to effectively promote such routes. Readers will be able to learn about the local culinary traditions, unique products and dishes that make Stavropol region special. The book is full of interesting facts about local producers, farms and restaurants, which can become real pearls for tourists. This book will be of interest not only to professionals in the field of tourism, but also to everyone who is fond of cooking, travel and culture. It is suitable for both young professionals who want to learn more about gastronomic tourism and experienced managers who want to expand their knowledge and apply new approaches in their work. The book will also be useful to local residents who want to understand more about how to develop their region and attract tourists. The themes raised in the book are diverse and multi-faceted. Zaitsev considers not only the practical aspects of the formation of tours, but also the cultural, economic and social aspects of gastronomic tourism. He raises questions about how to preserve and enhance the region's culinary heritage, how to create a unique image of gastronomic routes and how to use modern technologies to promote the region. The book also touches on important aspects of sustainable tourism development, making it particularly relevant in light of contemporary challenges. Zaitsev's style is clear and accessible, which allows readers to easily absorb information and apply it in practice. His previous works, such as “Tourism and Ecology” and “Marketing in the Service Sector”, have already won recognition among specialists, and the new book will not be an exception. The author skillfully combines theory and practice, offering readers not only scientific research, but also real examples of successful gastronomic tours. If you are looking for inspiration for your travels or want to learn more about how gastronomy can become the basis for a unique tourist experience, Zaitsev’s book will be an excellent choice. It will not only expand your horizons, but also help to see gastronomic tourism as a powerful tool for the development of the region. Get inspired, discover new tastes and create your own gastronomic adventures, building on the knowledge gained from this fascinating book.