The book "Organization of advisory service in the agro-industrial complex" by O. In. Mamai is a unique and relevant publication that will become an indispensable assistant for specialists in the field of agro-industrial complex (AIC), students of specialized universities and everyone who is interested in modern approaches to the organization of advisory services in agriculture. In a rapidly changing world, where technologies and methods of work in the agricultural sector are constantly evolving, this book offers readers an in-depth understanding of the principles and practices necessary for successful work in this field. Author, O. In. Mamai is a recognized expert in agronomy and counseling, which gives the book special value. In his work, he shares not only theoretical knowledge, but also practical recommendations based on many years of experience in the agro-industrial complex. The book covers a wide range of topics, ranging from the basics of organizing advisory services to modern methods of interaction with farmers and farmers. Readers will be able to learn how to effectively organize an advisory service, what methods and approaches to use to improve the quality of services provided, as well as how to establish interaction with customers. Mamai emphasizes the importance of an individual approach to each farmer, which allows not only to increase the level of trust, but also to improve performance. The book includes practical cases that illustrate successful examples of the implementation of advisory projects in different regions, which makes the material especially valuable and illustrative. The book will be of interest not only to professional consultants and agronomists, but also to students studying agronomy, management in the agro-industrial complex and related disciplines. It will be an excellent addition to the training materials, as well as a source of inspiration for future professionals seeking to contribute to the development of agriculture. It is important to note that the publication is suitable for readers of different ages - from students to experienced professionals who want to update their knowledge and skills. The topics raised in the book cover topical issues such as sustainable agriculture, the introduction of innovative technologies, as well as the social aspects of working with farmers. Mamai emphasizes that a successful advisory service should not only provide information, but also actively participate in the process of training and development of farmers, which ultimately leads to improved product quality and increased competitiveness in the market. The author's style is characterized by accessibility and clarity of presentation, which makes it easy to assimilate even the most complex concepts. Mamai uses many examples and illustrations, which makes reading not only informative, but also fascinating. His previous work has also earned recognition in the professional environment, and this book will not be an exception. If you are looking for literature that will help you better understand the organization of an advisory service in the agro-industrial complex, the “Organization of an advisory service in the agro-industrial complex” will be a real find for you. Do not miss the opportunity to enrich your knowledge and skills that will help you become a more effective specialist in this important and dynamic field. Read, learn and apply the knowledge gained in practice to contribute to the development of the agricultural sector!