The Art of Mobile Persuasion: How the World's Most Influential Brands are Transforming the Customer Relationship through Cour
Instant download
after payment (24/7)
Wide range of formats
(for all gadgets)
Full book
(including for Apple and Android)
Overview: This is a book about relationships. The one we have with our mobile phone. The number of smartphones sold worldwide in 2014 exceeded 1.2 billion. Adults in the U.S. spent 23 percent more time on mobile phones during an average day in 2014 than in 2013. No surprise that brand marketers like us are desperate to get in on the action. But will consumers let us in? Is it possible that marketing could enhance this vital relationship, improving the mobile experience for the user by providing value?
LF/548247/R
Data sheet
- Name of the Author
- Hasen
Jeff - Language
- English
- ISBN
- 9780986148347
- Release date
- 2015
12 books by the same author:
![[Vurt 04] • Nymphomation](https://lionbook.net/1761949-thickbox_default/-vurt-04-nymphomation.jpg)
Products from this category:
Overview: This is a book about relationships. The one we have with our mobile phone. The number of smartphones sold worldwide in 2014 exceeded 1.2 billion. A...