The executive's guide to enterprise social media strategy : how social networks are radically transforming your business

The executive's guide to enterprise social media strategy : how social networks are radically transforming your business

book type
0 Відгук(ів) 
LF/927482523/R
Англійська
В наявності
157,50 грн
141,75 грн Збережіть 10%
  Моментальне завантаження 

після оплати (24/7)

  Широкий вибір форматів 

(для всіх пристроїв)

  Повна версія книги 

(в т.ч. для Apple та Android)

"An actionable framework for developing and executing successful social media strategies supporting collaboration, teamwork and communication in modern corporations Using straightforward language, this book offers real-world stories and revealing anecdotes to demonstrate how executives and business leaders develop successful corporate social media strategies. High level guidance to developing the practical businessframeworks and policies necessary for implementing and managing successful corporate social media strategies Describes the actual processes, organizational structures, and technology platforms required to develop and execute a strategy of continuous engagement with customers, partners, and stakeholders Provides both how-to advice as well as best practices on creating an enterprise social networking strategy Other titles by Barlow: Partnering with the CIO: The Future of IT Sales Seen Though the Eyes of Decision Makers An executive handbook and referencefor social media strategy planning and development, The Executive's Guide to Enterprise Social Media Strategy answers all the questions you have on this topic, including why every corporation needs a social media strategy and how it can be successfully leveraged to achieve business objectives."--�Abstract: Social media has already transformed society. Now it is poised to revolutionize communications and collaborative business processes. This book provides you with an actionable framework for developingand executing successful enterprise social networking strategies.�
LF/927482523/R

Характеристики

ФІО Автора
Barlow
David B
Mike
Thomas
Мова
Англійська
Серія
Wiley and SAS Business Series
ISBN
9781119200796
Дата виходу
2011

Відгуки

Напишіть свій відгук

The executive's guide to enterprise social media strategy : how social networks are radically transforming your business

"An actionable framework for developing and executing successful social media strategies supporting collaboration, teamwork and communication in modern corpo...

Напишіть свій відгук

15 книг цього ж автора

Товари з цієї категорії: