Big data MBA: driving business strategies with data science
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Business potential of big data. The big data business mandate -- Big data business model maturity index -- The big data strategy document -- The importance of the user experience -- Data science. Differences between business intelligence and data science -- Data science 101 -- The data lake -- Data science for business stakeholders. Thinking like a data scientist -- "By" analysis technique -- Score development technique -- Monetization exercise -- Metamorphosis exercise -- Building cross-organizational support -- Power of envisioning -- Organizational ramifications -- Stories.
LF/567210/R
Характеристики
- ФИО Автора
- Bill
Schmarzo - Язык
- Английский
- ISBN
- 9781119238843
- Дата выхода
- 2016
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