The strategy pathfinder : core concepts and live cases

The strategy pathfinder : core concepts and live cases

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LF/41999980/R
Английский
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"This new edition of the popular The Strategy Pathfinder updates the micro-cases of real-life problems faced by companies and executives. These micro-cases help readers to engage with the kinds of situations they will encounter in their working lives while provoking discussions about key theoretical themes. Original presentation and design makes this an essential companion for both the business-school classroom andthe executive briefcase. The Strategy Pathfinder brings experienced and potential executives alike an instant guide to the concepts and techniques they need to know. An innovative introduction to strategy. Makes readers active "producers" of strategy, rather than passive recipients of received wisdom. Presents essential pathways through the strategy jungle. Each case provokes discussion about a key theoretical theme. Encourages readers to form a view themselves, and then test it against the views of others, before offering recommendations about how best to proceed. Cases are drawn from Africa, the Americas, Asia, Europe and Oceania. Supported by online lecturer supplements"--�Abstract: This new edition of the popular The Strategy Pathfinder updates the micro-cases of real-life problems faced by companies and executives. These micro-cases help readers to engage with the kinds ofsituations they will encounter in their working lives while provoking discussions about key theoretical themes.�
LF/41999980/R

Характеристики

ФИО Автора
Angwin
Christopher Stanley
Cummings
Duncan
Smith
Stephen
Язык
Английский
ISBN
9783713833899
Дата выхода
2011

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The strategy pathfinder : core concepts and live cases

"This new edition of the popular The Strategy Pathfinder updates the micro-cases of real-life problems faced by companies and executives. These micro-cases h...

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