Managing customers for profit strategies to increase profits and build loyalty
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Managing your customers successfully is a key business skill needed by all companies to survive in the competitive business environment. Using examples from some of the world's best-known companies, find out the marketing strategies you need to know to manage your customers effectively and profitably.
LF/279611/R
Характеристики
- ФИО Автора
- Kumar
Vinay - Язык
- Английский
- ISBN
- 9780132352215
- Дата выхода
- 2007
