Exploring Strategy
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This title includes coverage of key topic areas in this fast-moving discipline such as internationalization, mergers, innovation and entrepreneurship, and corporate strategy and diversification. It is written for students of strategic management at all levels.
LF/101313/R
Data sheet
- Name of the Author
- Gerry
Johnson
Kevan
Richard
Scholes
Whittington - Language
- English
- ISBN
- 9780273735496
- Release date
- 2011
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