Book 1519 Theory and technology of forging and pressing processes: Sect. Theory and technology of forging . Marketing of intellectual product" by authors Tyurin B. A. and Janine W. In. is an in-depth study on modern forging and pressing techniques and technologies. This publication will be of particular interest to specialists in the field of mechanical engineering, metallurgy, as well as students and graduate students of technical universities seeking to expand their knowledge in this field. The authors, with considerable experience and knowledge, share with readers not only the theoretical aspects of forging and pressing processes, but also practical recommendations that will help in the implementation of these technologies in production. The book covers a wide range of topics, ranging from the basics of forging theory to modern methods of marketing an intelligent product, which makes it unique in its kind. The first part of the book discusses the basic principles and technologies of forging. The authors emphasize the importance of choosing the right materials and processing methods, which is the key to achieving high quality indicators of finished products. Readers will be able to learn about different types of forging, such as free, stamping and hot forging, as well as about modern machines and equipment used in these processes. This knowledge will be useful not only to engineers, but also to managers involved in the management of production processes. The second part of the book is devoted to pressing, where the authors explain in detail how this process can be optimized to improve production efficiency. They discuss different types of presses, their design features and application areas. Readers will be able to get acquainted with the latest achievements in the field of pressing, which will allow them to be aware of current trends and technologies. However, the book is not limited to technical aspects .. An important element is the section devoted to the marketing of intelligent product. The authors suggest readers to look at the processes of forging and pressing from a business point of view, discussing how to correctly position and promote products on the market. This makes the book especially valuable for entrepreneurs and managers seeking to improve the competitiveness of their company. The book "No1519 Theory and technology of forging and pressing processes" will be of interest not only to professionals, but also to those who are simply fond of technologies and production processes. It is suitable for both young professionals and experienced engineers who want to update their knowledge and get acquainted with the latest achievements in the field of forging and pressing. The style of the authors is distinguished by clarity and accessibility, which makes it easy to assimilate even the most complex concepts. They use many examples from real practice, which makes the material more clear and understandable. Tyurin and Yanin are already known for their work in mechanical engineering, and this publication is no exception it continues their tradition of high-quality and relevant scientific content. If you are looking for a book that will help you better understand forging and pressing processes, as well as teach you how to effectively manage production processes and promote intelligent products, then "1519 Theory and technology of forging and pressing processes" will be an excellent choice. This publication will not only enrich your knowledge, but also inspire new ideas and solutions in your professional activities.