927 Marketing in non-ferrous metallurgy: lecture course

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Book 927 Marketing in non-ferrous metallurgy: course of lectures by G. N. Kruchera is a unique publication that will become a real guide for anyone interested in modern approaches to marketing in a specific field of non-ferrous metallurgy. In the context of the global economy and competition, knowledge of the specifics of marketing in this industry becomes an integral part of success for both companies and professionals seeking to develop their skills and deepen their understanding of the market. In his book, Krucher shares deep knowledge and practical experience that he has accumulated over the years of work in non-ferrous metallurgy. It addresses key aspects of marketing, ranging from market analysis and consumer behavior to the development of effective product promotion strategies. The author focuses on the importance of innovation and adaptation to changing market conditions, which makes this publication relevant for professionals seeking to remain at the forefront in their field. The book will be of interest to a wide range of readers: from students and graduate students studying marketing and metallurgy, to practitioners and managers of companies working in this field. If you want to understand how to properly position your products, how to identify customer needs and how to use modern marketing tools to achieve success, then this publication will become an indispensable source of knowledge for you. The topics raised in the book cover not only theoretical aspects, but also practical recommendations, which makes the material accessible and understandable. Krucher analyzes current trends in non-ferrous metallurgy, discusses the impact of technology on marketing strategies and offers specific examples of successful cases. Readers will be able to learn about how to properly build communication with customers, how to use digital channels for promotion and how to adapt to changes in consumer preferences. The author's style is distinguished by clarity and logical presentation, which makes it easy to assimilate even the most complex concepts. G. N. Krucher is not only the author of this book, but also a recognized expert in marketing and metallurgy, which gives his work additional value. His previous work has also received recognition in professional circles, which confirms his high level of competence and deep understanding of the subject. If you are looking for literature that will help you understand the intricacies of marketing in non-ferrous metallurgy, then “No. 927 Marketing in non-ferrous metallurgy: a course of lectures” is exactly what you need. The book will not only expand your knowledge, but also inspire new ideas and approaches in your professional activities. This publication will be an important step towards success for all who seek to develop in the dynamically changing world of metallurgy and marketing. Do not miss the opportunity to discover the world of marketing in non-ferrous metallurgy with this fascinating and informative course of lectures Read, learn and apply the knowledge gained in practice and you will see how your efforts will bear fruit in the form of successful projects and satisfied customers.
LF/724618198/R
Data sheet
- Name of the Author
- Г. Н.
Кручер - Language
- Russian
- Release date
- 2007