The book "Efficiency of the city population and innovation potential of small enterprises", written by the team of authors, is a fascinating and in-depth study that touches on important aspects of modern urban development and entrepreneurship. In the context of rapid changes in the economic and social spheres, this publication becomes a relevant source of knowledge for all those who are interested in sustainable urban development and the role of small businesses in this process. The book focuses on the link between people’s livelihoods and the innovative opportunities provided by small businesses. The authors raise important questions: how small business can contribute to improving the quality of life in cities? What factors affect its development? What are the mechanisms of interaction between government agencies and entrepreneurs? These and many other topics are revealed through the prism of current research and practical examples, What makes a book not only theoretically rich? It is also very useful.. The book will be of interest to a wide range of readers: from undergraduate and graduate students studying economics and urban development, to practicing entrepreneurs and public servants dealing with local self-government issues. It is suitable for those who seek to understand how small businesses can become catalysts for change in the urban environment, as well as for those who are looking for inspiration to implement their own business ideas. One of the key topics addressed in the book is the innovative potential of small businesses. The authors emphasize that it is small business that often becomes a source of fresh ideas and non-standard solutions that can change the usual order of things. In the context of globalization and digitalization, small businesses have a unique opportunity to quickly adapt to the new requirements of the market and introduce innovations, which ultimately contributes to improving the quality of life of the population. The style of the authors is distinguished by clarity and accessibility of presentation, which allows the reader to easily assimilate complex concepts and ideas. The book uses a variety of examples from real practice, which makes the material more lively and visual. The authors also actively rely on the results of modern research, which gives the work scientific validity and relevance. In addition, the book touches on the topics of sustainable development and social responsibility of business, which makes it especially valuable in the light of the current challenges faced by society. In the face of climate change and social inequalities, small businesses can play a key role in creating a fairer and more sustainable future. “Efficiency of the city’s population and the innovative potential of small businesses” is not just a book, but a whole world of ideas and opportunities that opens up to the reader. It inspires us to think about how each of us can contribute to the development of our city and country as a whole. If you are looking for literature that will help you better understand the relationship between the economy, society and innovation, this publication will be an excellent choice. Thus, this book represents an important contribution to the study of modern urban development and the role of small businesses in it. It will be useful for both professionals and anyone interested in the topic of sustainable development and innovation in business. Do not miss the opportunity to get acquainted with this unique work and discover new horizons in the world of entrepreneurship and urban life.