Siberian, Elena Viktorovna. Innovation management in small business

Siberian, Elena Viktorovna. Innovation management in small business

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LF/919385391/R
Russian
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The book “Innovative Management in Small Business” by Elena Viktorovna Sibirskaya and her colleagues is a unique study that immerses the reader in the world of modern approaches to small business management. This publication will become an indispensable assistant for entrepreneurs, students and anyone interested in innovation and effective management. In a rapidly changing market and growing competition, small businesses face many challenges. The book offers readers not only theoretical foundations, but also practical recommendations for the introduction of innovative solutions. The authors explore how small businesses can adapt to new conditions, using innovation as a tool to increase competitiveness. This is especially true for those who want not only to survive in the market, but also to achieve sustainable growth. The structure of the book is thought out so that the reader can easily absorb the material . Each chapter is devoted to a separate topic, ranging from the basics of innovation management to specific cases of successful small businesses. The authors share their experience and knowledge, which makes the book not just a theoretical manual, but a practical guide. The reader will be able to find many examples here that will help him understand how to apply innovative approaches in practice. Who can like this book? First of all, it will be of interest to entrepreneurs and managers of small companies who seek to introduce innovations in their activities . Students and graduate students studying management and entrepreneurship will also find it useful information for their research. In addition, the book will be useful to consultants and coaches working in the field of business, as it offers relevant tools and techniques that can be used in training. The topics raised in the book cover a wide range of issues, from strategic planning to change management and the introduction of new technologies. The authors emphasize the importance of creating an innovative culture within the company, which allows not only to develop new ideas, but also to implement them effectively. In a constantly changing market, the ability to adapt and innovate quickly is becoming a key success factor. The style of writing of Elena Viktorovna of Siberia and her team is distinguished by clarity and accessibility. The authors use live language and avoid overly complex terms, which makes the material understandable even for those who are just starting their way in business. There are many practical examples and cases in the book, which allows the reader not only to theoretically comprehend the material, but also to see its application in real life. If you are looking for literature that will help you understand the intricacies of innovation management and teach you how to apply the knowledge gained in practice, then “Innovative management in small business” is exactly what you need. This book will not only be a source of knowledge, but also an inspiration for new ideas and projects. Do not miss the opportunity to discover new horizons in the business world, armed with the knowledge that this publication offers.
LF/919385391/R

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Siberian, Elena Viktorovna. Innovation management in small business

The book “Innovative Management in Small Business” by Elena Viktorovna Sibirskaya and her colleagues is a unique study that immerses the reader in the world of ...

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