The book “Strategic Management Theory: Fifty Key Concepts” is a fascinating and deep immersion into the world of strategic management created by a team of authors, each of whom is an expert in his field. This publication will become an indispensable assistant for students, practicing managers, as well as anyone interested in modern approaches to business management and development. In this book you will find fifty key concepts that form the basis of strategic management. Each concept is disclosed taking into account current trends and examples from real practice, which makes the material accessible and understandable. The authors seek not only to explain the theoretical aspects, but also to show how these ideas can be applied in practice. You will be able to learn about concepts such as SWOT analysis, competitive advantages, strategic planning and many others that will help you better understand how to build successful business strategies. The book will be interesting to a wide range of readers .. Students and graduate students studying management and business will find useful materials here to prepare for exams and write term papers. Practicing managers and entrepreneurs will be able to use the acquired knowledge to optimize their business processes and increase competitiveness Even those who are just beginning their journey in the business world will find in this book many ideas and inspirations for further development. The topics raised in the book cover a wide range of issues related to management and strategic planning. The authors emphasize the importance of adapting strategies to rapidly changing market conditions, which is especially important in the context of globalization and digitalization. The book also addresses issues of leadership, innovation and corporate culture, emphasizing that successful management is not only about numbers and graphs, but also about people, their motivation and interaction. The style of the authors is clear and accessible. They use examples from practice to illustrate complex concepts, which makes reading not only cognitive, but also fascinating. The book is written in such a way that every reader can easily learn the material, regardless of the level of preparation. This makes it an ideal tool for both beginners and experienced professionals. If you are looking for literature that will help you understand the intricacies of strategic management, this book will be an excellent choice. It can be useful for finding answers to questions related to business development, project management and building effective teams. Readers interested in works such as Blue Ocean Strategy B. Chan Kim and Renee Mauborn, or Michael Porter's Five Forces of Competition, will also find many intersections and additional ideas in Strategic Management Theory. Do not miss the opportunity to enrich your knowledge and skills in the field of strategic management “Strategic management theory: fifty key concepts” is not just a book, but a real guide to the world of strategic thinking, which will help you become more confident and successful in your professional activities.