The book "Management of software development and promotion: training manual on the course "Management of software production" by Yu. A. Zisser is an indispensable resource for anyone who seeks a deeper understanding of the processes associated with the creation and promotion of software products. In today's world, where technology is developing at an incredible speed, the ability to manage software projects is becoming critical. This manual not only highlights the theoretical aspects of management, but also offers practical recommendations that will help readers effectively apply the knowledge gained in practice. The book is aimed at students and information technology professionals, as well as managers seeking to improve their skills in project management. If you are studying at the Faculty of Computer Science, Information Technology or Management, or you already work in the IT field and want to improve your qualifications, this guide will become a real guide for you. It will be useful for both beginners and experienced professionals who want to systematize their knowledge and master new approaches to project management. In Software Development and Promotion Management, Zisser raises a variety of current topics, such as software lifecycle, Agile and Scrum methods, risk management, and software promotion and marketing strategies. The author shares his experience and knowledge, which makes the material not only theoretically sound, but also practically applicable. Readers will be able to learn how to properly organize the workflow, how to effectively interact with the development team and how to avoid common mistakes that can lead to the failure of the project. Style Y. A. Zisser is distinguished by clarity and accessibility of presentation. It skillfully combines a scientific approach with practical examples, which allows the reader to easily absorb material. The book is full of illustrations, diagrams, and tables that help to visualize complex concepts and make learning more engaging. This manual will be an excellent addition to other well-known works of the author, such as “Project Management in IT” and “Basics of Software Development”, which also deserve attention. Readers interested in the topics of management, software development and technology will find in this book a lot of useful information. It will help not only in learning, but also in professional activities, allowing you to better understand how to organize the processes of developing and promoting software products. In the context of growing competition in the IT market, it is important not only to create a quality product, but also to promote it correctly. Zisser focuses on how important it is to take into account the needs of users and adapt the product to their needs. If you are looking for a tutorial that will help you become a successful software development manager, “Software Development and Promotion Management” is what you need. This book will become your reliable assistant on the way to mastering the complex aspects of management in IT, will help to avoid common mistakes and will teach you how to effectively manage projects. Do not miss the opportunity to enrich your knowledge and skills by immersing yourself in the world of software management with YU. A. Zisser!