Mashukova I. A. English in the modern business space

Mashukova I. A. English in the modern business space

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LF/435205369/R
Russian
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The book "English in the modern business space" edited by E. A. Mashukova is an indispensable guide for all who seek to master the language of business in the context of globalization and the rapid development of international relations. This work is a collective work that collects the knowledge and experience of experts in the field of English and its application in the business environment. From the first pages, the reader plunges into a world where English becomes not only a means of communication, but also the key to a successful career. The book covers a wide range of topics, ranging from the basics of business communication to the nuances of negotiating in the international arena. It is addressed not only to students and teachers, but also to practitioners, managers and entrepreneurs who want to improve their communication skills in English and increase their competitiveness in the labor market. One of the main themes of the book is the importance of English as a lingua franca in business. With companies increasingly entering international markets, the ability to communicate effectively in English is becoming an integral part of professional training. Readers will learn about how to compose business letters, conduct presentations and negotiate, as well as about cultural differences that can affect business interaction. The book stands out for its practical approach: it presents real cases, examples of successful communication and advice from experts, which makes the material accessible and understandable. Readers will be able not only to get acquainted with the theoretical aspects, but also to apply the knowledge gained in practice. This is especially true for young people and students who are just starting out in business and want to be confident in their abilities. The style of writing of the authors is clear and logical, which makes it easy to digest information . Each section of the book is illustrated with examples and exercises, which contributes to a better understanding of the material. In addition, the book examines current trends in business, such as digitalization, startup culture and the use of new technologies, which makes it relevant and in demand. This book will be interesting not only for those who already work in business, but also for those who are just planning their career. It will be a useful resource for students studying international business, as well as for professionals seeking to improve their skills. If you want to learn how English can open new horizons for you, this book is exactly what you need. In addition, “English in the Modern Business Space” may be of interest to readers who are looking for literature on topics such as business communication, international relations, cultural differences in business and professional ethics. The book will be a great addition to the library of anyone who wants to be one step ahead in their professional development. Thus, the work and . A. Mashukova and her colleagues are not just a textbook, but a real find for everyone who wants to feel confident in the business world. It inspires language learning and opens up new career opportunities. Do not miss the chance to become a part of this fascinating journey into the world of English language and business!
LF/435205369/R

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Mashukova I. A. English in the modern business space

The book "English in the modern business space" edited by E. A. Mashukova is an indispensable guide for all who seek to master the language of business in the c...

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