The book “Effective Speech Communication (Basic Competences)”, created by the team of authors, is an indispensable resource for everyone who seeks to improve their communication skills. In today's world, where the ability to communicate your thoughts and ideas to others becomes an important element of success in personal and professional life, this book offers readers valuable tools and strategies for achieving effective interaction. From the first pages, the reader plunges into the world of speech communication, which reveals the basic principles and techniques that allow you to establish contact with the interlocutor. The authors share their knowledge and experience, offering practical advice that will help not only in everyday life, but also in the professional sphere. The book covers a wide range of topics, from the basics of non-verbal communication to the arts of negotiation and public speaking. This book will be especially interesting for students, young professionals, as well as anyone who wants to develop their communication skills. If you are striving for career growth, want to improve relations with colleagues or simply improve the quality of communication with friends and family, “Effective speech communication” will become your reliable assistant. It is suitable for both beginners and those who already have experience in this area, but want to improve their skills. The topics raised in the book cover many aspects of speech communication. The authors discuss the importance of active listening, the ability to ask the right questions and give constructive feedback. They also focus on how cultural differences can influence the perception of information and the interaction between people. This knowledge is especially relevant in the context of globalization, when interaction with representatives of different cultures becomes a daily practice. The style of the authors is characterized by accessibility and clarity, which makes the material easy to perceive. They use a lot of real-life examples, which allows the reader to better understand how to apply the knowledge gained in practice. The book is full of exercises and tasks that will help to consolidate the studied material and develop communication skills. In addition, “Effective Speech Communication” may be of interest to those who are already familiar with other works of authors in the field of psychology and sociology. Their previous books, such as The Psychology of Communication and The Art of Persuasion, also focus on interpersonal relationships and communication, but this work focuses specifically on the speech aspect of communication. This makes the book especially valuable for those who want to deepen their knowledge and skills. In conclusion, “Effective speech communication (basic competencies)” is not just a book, but a whole course on the development of communication skills. It will be a great help for anyone who wants to learn to better understand others and be understood. If you are looking for a way to improve your communication skills, increase self-confidence and learn how to effectively interact with people, this book will be your faithful companion on the way to success. Do not miss the opportunity to discover the world of effective communication and become a master of speech interaction!