Book "Product Management, or the Art of Product Management (2nd edition) . A practical guide” is an indispensable resource for anyone who seeks to better understand the world of product management and master the skills necessary for successful product management. Created by a team of authors working in various areas of business, this book offers readers a unique perspective on the multifaceted process of product development and management, from idea to market entry. The main purpose of this manual is to give readers practical knowledge and tools that will help them effectively manage products in a rapidly changing market. The book covers key aspects of product management, including market research, analysis of user needs, prototyping and testing, and the development of product launch strategies. Readers will be able to learn about best practices, methodologies and approaches that will help them not only in theory but also in practice. This book will be of interest to a wide range of readers: from students and novice professionals in the field of marketing and business to experienced product managers seeking to update their knowledge and skills. If you work in a startup or a large company, if your work is related to the development of new products or the improvement of existing ones, this guide will become your reliable assistant. The age category of readers is not limited, but the book will be especially useful for those who are in the initial and middle stages of their career in product management. The topics raised in the book cover not only the technical aspects of product management, but also important sociocultural and psychological aspects of team and customer interaction. The authors focus on the importance of empathy and understanding user needs, making this book particularly relevant in an era where customer experience is becoming a key factor in success. Readers will be able to understand how important it is not only to create a product, but also to build an emotional connection with it with the target audience. The style of the authors is characterized by accessibility and practicality . They use real-world examples from business, which allows readers to better digest the material and see how theoretical concepts are applied in practice. This makes the book not only useful, but also fascinating to read. In addition, it has many visual illustrations and diagrams that help to visualize complex ideas and processes. The book “Product Management, or the Art of Product Management” will be an excellent addition to the library of anyone who is interested in modern approaches in business. It echoes other well-known works in the field, such as Eric Rees's Lean Startup and Startup. Founder's Desk Book by Eric Rees, who also explores topics of innovation and product management. If you are looking for information on how to effectively manage products and teams, this book will be your reliable guide. In conclusion, “Product Management, or the Art of Product Management (2nd edition)” is not just a manual, but a real find for anyone who wants to become a master in product management. With it, you can not only develop your professional skills, but also make a significant contribution to the success of your company. Do not miss the opportunity to immerse yourself in the world of product management and discover new horizons!