The Economics and Fundamentals of Entrepreneurship in Sport . Tutorial for students of higher and secondary educational institutions” is a unique work created by the team of authors, which offers readers a deep immersion in the world of sports economy and entrepreneurship. This manual will become an indispensable assistant for students studying in specialties related to sports, management and economics, as well as for anyone interested in the development of the sports industry. In the modern world, sport has become not only a hobby, but also a powerful economic force. This book reveals all aspects related to the economics of sports, ranging from the management of sports organizations to the analysis of the sports services market. The authors offer the reader not only theoretical knowledge, but also practical tools that will help to understand the complex mechanisms of the functioning of the sports business. You will learn about how to organize sports events, how to manage finances in a sports organization and what marketing strategies are most effective in this area. The book will be of interest not only to students, but also to practitioners who want to deepen their knowledge in the field of sports management. It is suitable for those who dream of a career in the sports industry, whether it is a sports team manager, event organizer or marketing specialist. In addition, the manual will be useful for those who are simply fond of sports and want to understand how this multifaceted sphere functions. The topics raised in the book cover a wide range of issues, from financial analysis and planning to human resource management and legal aspects in sports. The authors emphasize the importance of an entrepreneurial approach in sports activities, emphasizing that successful sports are not only talent and perseverance, but also competent management. The handbook also looks at current trends, such as the impact of digital technologies on sports and the new opportunities they offer entrepreneurs. The style of the authors is characterized by accessibility and clarity of presentation, which makes the material easy to understand even for those who do not have prior training in economics. The book is saturated with examples from real practice, which allows the reader to better understand theoretical concepts and see their application in reality. This makes the manual not only a training, but also a practical tool for future specialists. If you are looking for books on sports management, entrepreneurship or economics, then “Economics and fundamentals of entrepreneurship in sports” will be an excellent choice. It can be of interest to readers who are looking for information on how to create a successful sports business, as well as those who want to understand how this industry works from the inside. In conclusion, this tutorial is not just a book, but a whole world of knowledge that opens doors to the exciting and dynamic field of sports entrepreneurship. It inspires new ideas and helps develop the skills necessary for a successful career in sports. Do not miss the opportunity to become part of this fascinating world, armed with the knowledge that this work offers.