*The History of Ornament: Method and Guidelines* by G. A. Naydanov is a captivating and in-depth exploration that immerses readers in the world of decorative arts, tracing their historical development and cultural significance. This book is a true discovery for anyone interested in design, art, architecture, and cultural studies. It not only broadens horizons but also sparks creativity, encouraging readers to see ornament as a living part of our cultural heritage. Naydanov offers a unique perspective on ornament, viewing it not merely as a decorative element but as a vital cultural code that conveys ideas, emotions, and traditions from diverse peoples. The author investigates the origins of ornament, its evolution over centuries, and the influence it has exerted on various art forms. Covering a wide range of topics—from ancient civilizations to contemporary design, from folk crafts to cutting-edge technology—the book appeals to a diverse audience. Who will find this book appealing? Primarily, students and educators in art and cultural studies will benefit from its insights. Designers, architects, and artists will discover plenty of ideas and inspiration for their projects. Additionally, anyone passionate about art history and eager to understand how ornament shapes our perception of the world will find valuable insights here. Even enthusiasts of decorative arts and those simply curious about culture will find much to enjoy and learn. The themes explored are diverse and highly relevant. Naydanov addresses questions of identity, cultural heritage, and the interplay of different styles and traditions. He illustrates how ornament can serve as a bridge between generations and cultures, reflecting social and historical changes. The book emphasizes the importance of preserving cultural heritage and adapting it to the modern world—an especially vital message amid globalization and cultural exchange. The author's style combines rigorous analysis with accessible language, making complex concepts easy to grasp. Naydanov skillfully blends scholarly depth with engaging storytelling, ensuring that readers remain captivated throughout. His other notable works, such as *Decorative Arts of the Peoples of Russia* and *Culture and Art: Dialogues*, further showcase his talent as a researcher and writer. *The History of Ornament: Method and Guidelines* is more than just a book—it's a doorway to a whole world waiting to be explored. It inspires curiosity, creativity, and a rethinking of familiar things. Whether you want to learn how ornament shapes our reality, understand how art influences society, or simply appreciate beautiful things, this book will become a treasured find. Embark on an exciting journey through its pages and discover new horizons in the world of art!