*The History of Amateur Film, Photography, and Video* by A.A. Guk is an engaging and insightful journey into a world where anyone can become a creator. In this book, the author explores the phenomenon of amateur filmmaking and photography, tracing their evolution and examining their impact on culture and society. It’s not just a technical guide on how to shoot or choose the right camera; it’s a deep analysis of how amateur creativity has become accessible and popular, transforming our perception of art itself. A.A. Guk, renowned for his work in visual arts, offers readers a unique perspective on the history of amateur film and photography—from their earliest beginnings to today’s digital technologies. He discusses how amateur creativity has become an integral part of millions’ lives, fostering new forms of self-expression and reshaping approaches to visual content in the age of social media. This book will appeal to a wide audience: students and teachers of art and media studies, photography and film enthusiasts, and anyone eager to understand how the world of visual arts operates. If you’re passionate about photography, videography, or simply curious about how amateur creativity has influenced contemporary art, this book will be a real eye-opener. The topics covered are broad and thought-provoking. Guk examines how amateur film and photography serve as tools for self-expression, helping people capture and share meaningful moments from their lives. He also explores how technologies like smartphones and digital cameras have revolutionized the way we create and distribute visual content. The book delves into not only technical aspects but also social, cultural, and psychological factors shaping the development of amateur art. Guk’s writing style is accessible and lively. He skillfully combines theoretical insights with practical examples, making the reading both informative and captivating. Rich with illustrations and real-life examples, the book helps readers better understand how amateur creativity manifests in various forms. Known for his other works on art and culture, Guk continues to develop his ideas here, emphasizing the importance of visual self-expression in today’s world. If you’re interested in photography, cinema, art, or simply want to learn how amateur creativity influences our lives, *The History of Amateur Film, Photography, and Video* will be a true discovery. It will enrich your knowledge and inspire your own creative experiments. Don’t miss the chance to immerse yourself in a world where everyone can be an artist, and every shot is a story waiting to be told.