Johan Yu has more than 25 years of experience workingin the IT sector across multinational corporations (MNCs)and a leading Salesforce consulting company in the AsiaPacific region. He has spent more than 19 years working withSalesforce technology, starting his career as a developer,team leader, architect, and technical manager, among manyother challenging roles.Based in Singapore, Johan holds 19x active Salesforcecertifications, ranging from Administrator to Architect/Designer certifications, including CRM Analytics andEinstein Discovery Consultant. In his spare time, he enjoys writing blogs andvolunteering in the Salesforce Trailblazer Community.In May 2014, Johan became the first Salesforce MVP from Southeast Asia. He is alsothe leader of the Salesforce Singapore User Group for more than a decade.