Step 1 Define your objective function -- Step 2 Develop your ideological tree -- Step 3 Define your internal character -- Step 4 Define your public character.;What is the purpose of my life? How do I realize that purpose? Rather than offering answers to life's biggest questions, this is a ruthlessly pragmatic guide that provides a framework to help you develop your own answers, while equipping you with the neuroscientific tools necessary to transform yourself into whomever you choose to be. If you are looking for a light read that will make you fell good about yourself, this isn't the book for you. If you want to take the time to think hard and take full ownership of the person you have allowed yourself to become, and then to permanently transform yourself into the best iteration of that person, then you have found your book.