Our actions and actions are determined by our thoughts. But do we always control our thinking? Nobel laureate Daniel Kahneman explains why we sometimes do irrational things and how we make wrong decisions. We have two systems of thinking.... "Slow" thinking turns on when we solve a problem or choose a product in the store It usually seems to us that we confidently control these processes, but let’s not forget that behind our consciousness in the background constantly works “fast” thinking automatic, instantaneous and unconscious. Daniel KahnemanTHINKING, FAST AND SLOW. Printed with permission from author and literary agency Brockman, Inc. Daniel Kahneman, 2011. Bakanov School of Translation, translation, 2013 Published in Russian by AST Publishers, 2014. Exclusive rights to publish the book in Russian belong to the publishing house AST Publishers . Any use of the material of this book, in whole or in part, without the permission of the copyright holder is prohibited.