Drawing from current statistical data and the views of educational, civic, and business leaders, this book analyzes the environmental, societal, and demographic changes to be expected in the 1990's and their implications for higher education. Chapter I examines the opportunities and challenges facing higher education in the 1990's. Chapter II explores the linkage between the economy and higher education. Chapter III discusses the impact of international and intercultural forces on higher education. Chapter IV suggests ways in which higher education can better serve the segment of the population considered under-educated and disadvantaged. Chapter V considers means by which colleges and universities can respond to political demands for accountability. Chapter VI discusses the role of higher education in developing a sense of civic responsibility among college students. Chapter VII examines the effects of demographic shifts on colleges and universities in the coming decade. Chapter VIII considers the impact of technological developments. Finally, chapter IX focuses on educational finance, discussing the true and perceived costs of a college education, the effects of cost containment measures, and student financial aid needs. A 97-item bibliography is included. (JMC) Index And References Included. Opportunities And Challenges -- The Missing Link -- The Global Community -- The At-risk Population -- Push-button Accountability -- Revitalizing Civic Learning -- They Aren't Acting Their Age -- The Search For Synergy -- Some Misperceptions About Cost. Dale Parnell. Includes Bibliographical References (p. 287-293) And Index.