We want fish sticks: the bizarre and infamous rebranding of the New York Islanders
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Foreword / by Éric Fichaud -- Acknowledgments -- Introduction -- 1. Birth of a brand -- 2. A frozen-dinner franchise -- 3. The Baymen and the Bruin -- 4. New team, dashed dream -- 5. Dead in the water -- 6. Spano for president -- 7. From savior to devil -- Epilogue.
LF/219630/R
Data sheet
- Name of the Author
- Hirshon
National Hockey League
Nicholas - Language
- English
- ISBN
- 9781496212573
- Release date
- 2018
15 books by the same author:
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Foreword / by Éric Fichaud -- Acknowledgments -- Introduction -- 1. Birth of a brand -- 2. A frozen-dinner franchise -- 3. The Baymen and the Bruin -- 4. New...